Obelisk Web Development

Brand Identity Services

Merging coding aesthetics with a futuristic style.

We are thrilled to showcase our collaborative efforts in crafting a distinctive brand identity that aptly reflects Obelisk Web Development’s expertise in advanced web development and helps them shine amidst a highly competitive market.

Obelisk Web Development excels in cutting-edge, advanced web development solutions, creating customized websites with advanced features for tech startups and companies. Their innovative coding techniques and utilization of the latest technologies deliver robust and scalable web solutions, empowering businesses to thrive online. Dedicated to exceptional services, Obelisk drives client success by harnessing the power of the web.

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Logo Design

Our primary focus was to create a visually striking logo that would resonate with Obelisk’s target audience—tech startups and companies seeking advanced features and functionality within their websites. We aimed to convey Obelisk Web Development’s technological prowess through a seamlessly integrated combination of modern design elements and coding aesthetics in the logo we crafted.

At the core of the logo, you’ll find an obelisk, a symbol of strength and stability, representative of Obelisk Web Development’s commitment to building robust web solutions. Surrounding the obelisk are coding brackets, symbolizing their expertise in advanced programming and development.

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To add a contemporary touch, we incorporated a gradient using shades of purple and blue. This choice of colours was deliberate, as purple signifies creativity, wisdom, and innovation, while blue represents trust, reliability, and the tech industry. The gradient not only adds depth and visual interest but also reflects Obelisk’s cutting-edge approach to web development.

Overall, our logo design aims to portray Obelisk Web Development as a forward-thinking, reliable, and technologically advanced company.

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Brand Strategy

To complement the logo, we developed a comprehensive branding strategy that aligns with Obelisk’s core values and business objectives. Our aim was to create a cohesive brand identity that would resonate with their target audience and differentiate them from their competitors.
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For Obelisk’s brand identity, we carefully chose fonts that exude professionalism and sophistication. Magistral, our primary title font, showcases a modern and clean aesthetic, while Liebling, our selected font for body text, ensures excellent legibility across diverse platforms and mediums. These font choices contribute to a cohesive and polished brand identity for Obelisk.
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Colour Palette

Building on the gradient used in the logo, we expanded the colour palette to include complementary shades that work harmoniously together. These hues are carefully selected to evoke a sense of trust, professionalism, and technological expertise. The combination of purples and blues creates a visually engaging and memorable impression.

Our collaboration with Obelisk Web Development resulted in a brand identity that successfully captures their advanced web development capabilities and sets them apart from their competitors. The logo’s obelisk, coding brackets, and gradient colour scheme combine to convey their expertise, creativity, and reliability. The typography, colour palette, and visual elements work together to create a cohesive and visually compelling brand identity.

It is an honor for us to have collaborated with Obelisk Web Development in their remarkable journey towards establishing a powerful and unforgettable brand presence in the tech industry.

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