Branding, Print, Social Media
We were tasked with branding Block 1912’s sister location, Monument Coffee Bar, located on Jasper Avenue in the heart of downtown back in 2017. Monument’s concept was simple, a local hot spot where you can get amazing coffee with a rotating selection of local foods from bakeries and farmers markets across Edmonton – fast. We needed to create a logo to resemble just that. So we worked alongside the owners to come up with a simple brand solution, the to-go cup.
Just by glancing at the logo you know you’re able to come in, order a coffee, grab a muffin, and be on your merry way in no time. Like a beacon shinning towards fast paced service, you knew you were in good hands.